American music producer, Swizz Beatz and his wife, Alicia keys are the facilitators of Afrobeat acceptance in the United States.
The popular DJ said that he and his wife were responsible for introducing Afrobeats to American audience by posting a video of their dancing to Wizkid songs back when the genre wasn’t yet mainstream there.
He also admitted that he helped bring Burna Boy to the country by giving him a stage to perform for the audience before he began popping all over the country.
Swizz Beats made this revelation on the most recent episode of the audiovisual podcast Roundtable by Amazon Music.
“I introduced Wizkid to America. I was the first person to play his song. Me and my wife [Alicia Keys] were on a trip and we danced to his songs.
“I was [also] the first person to bring Burna Boy to the States. I introduced him on the stage. When I was playing Fela Kuti, people thought I was being too African. And that how ignorant the energy was at that time. But I didn’t let that stop me from moving what I’m moving because it’s what it’s. It’s about education. We [Americans] can’t be scared of the educational journey of something that sounds different or feels different.”