It was a night of glamour, glitzs as Unilever plc organized its official launch of new fragrances in Nigeria.
The Unveiling themed “Ignite the park” took place at the Orchid & Lantana hall Eko Hotel & Suites Victoria Island, Lagos, had many fashion lover, couples, media personalities in attendance.
The event anchored by Nollywood celebrities couple Osas Ighodaro and Gbenga Ajibade thrilled the audience with their jokes and stories. They started with introduction of the guests such as the marketing manager of Unilever company, David Okeme, Artiste Timi Dakolo, Radio personality Toke Makinwa, amongst others.
The brand Lux has always been associated with luxury, Beautiful women all over the world have been associated with Lux advertisement; Marilyn Monroe, Catherine Zeta-Jones, Sarah Jessica Parker, Miss Lux Universe – Ekuba Cudjoe and recently West Africa’s own Genevieve Nnaji.
According to the Brand Building Director, Mr David Okeme, The company aim is to ignite the spark in couples relationship, Lux believes the time has come for women across the globe to claim their right to ignite the park by increasing the chance of being together with their loved ones”.
In line with the theme,“ The Lux collection gives seductively soft and fragrant skin that inspires, empowers women everywhere to ignite the spark in their relationships. I cant wait for women to give it a try so they can set their spark with alluring fragrances, giving that irresistibly soft skin”.
He also said that “ Coco Chanel once said that one should wear perfume whenever one wants to be kissed. Lux lovers have taken this advice to heart. Wearing a favourite fragrance is an essential ingredient for women to feel confident”.
COUPLE SESSION
The couple game segment hosted by popular comedian Ajebo selected couples to answer questions about themselves. At the end of game session, winners were given Lux bag filled with lots of gifts.
During the interaction session anchored by media personality Kemi Ashefon with celebrity couple Timi and Busola Dakolo talked about their relationship raging from personal to social life.
According to Busola Dakolo “ Patience has helped me over time to build my relationship, I see my husband as a friend, brother and a good father. As a woman have learnt over time to, I love to go with Timi to events, It makes us stay closer” .
She also revealed her beauty secrets, “ It good to look beautiful and stay healthy, I don’t believe because you are married, you can’t look beautiful, I advice every woman appreciate their God given beauty, eat healthy, stay healthy, My husband selects smashing outfits for me, I love to do lots of exercise, relax always and buy products that keeps my natural beauty”.
Timi Dakolo narrated his story as a celebrity and a husband “ I thank God for giving me a supportive wife, so many times I have to stay out late, but with my wife on my side, I feel blessed, I sing for Busola always to stay out of trouble”.
The highlight of the couple session was musical performance by Timi Dakolo for his hit track “Iyawo mi” electrified the atmosphere.
UNVEILING
This session was anchored by awarding winning designer Mai Atafo who gave a short speech before unveiling dressed designed for different Lux Fragrances “ I was inspired to designed amazing dressed based on different Lux fragrances Velvet touch, Soft touch, soft caress”.
As models hit the runway, Atafo gave the inspiration behind every outfits” Every woman is beautiful, different dress represent a feminine side, I used lots of silky, soft fabric to represent the brand Lux, as well appreciate women, give them confidence anytime they use Lux soap”.
A number of models representing the brand were introduced on stage model dressed in different colours of Lux soap stood beside the brand, following the unveiling in a special way drew the attention of excited guests at the event.
Brand Building Director, Mr David showed appreciation to guests, ” I appreciate every one for taking time out their busy schedules to come to the official unveiling of new Lux fragrances, I believe you enjoyed yourself this evening”.
He also commended the Lux team, ” I will also commend the hard working team for making this event a remarkable and interesting one”.
Every guest at the event were treated with good food, drinks, music, customized pack of Lux products with gift vouchers for couples.
In a brief interview with guest at the event Mrs Olaitan, ” Am so excited to be here today, as a married woman i learnt a lot from the celebrity couple, from one I will Ignite the spark in my relationship, do the things Lux brand listed out to build more intimacy in my marriage”.
Indeed, Unveiling of Lux beauty soap was one of the best event organized for couples in Nigeria.
To get more information about the brand, #ignitethespark on instagram.
Check out photos for the launch below:
Brand Building Director, Unilever Nigeria Plc, Mr David Okeme; Category Manager, Skin Care, Unilever Nigeria Plc, Miss Osato Evbuomwan; and Leading Fashion Designer, Mai Atafo at Unilever’s launch of new Lux variants in Lagos at the weekend
Tosyn Buknor, Top Radio Presenter, David Okeme; Toke Makinwa, Rhythm FM Presenter and Osato Evbuomwan
David Okeme, Model, Osato Evbuomwan; Mai Atafo and Model
