Fashion mogul, Kim Kardashian has sold 20% stake of her beauty line to Coty after the brand agreed to pay $200m for it. This is coming a few months after the American multinational beauty company closed a $600m deal with her sister, Kylie Jenner.
The deal is an all profiting one for the beauty brand as the deal would help accelerate changes in her company, Coty luxury brand. This will also give the brand a greater chance in later days to acquire a majority stake in Kim Kardashian West (KKW). The latest acquisition is in line with the expansion going on at Coty in their bid to reach a larger audience. 
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