Dior’s decision to name 15 female athletes as brand ambassadors is a strategic move that aligns with the increasing focus on gender equality and empowerment in the world of sports and fashion. By choosing world-renowned athletes like Alex Morgan, Elaine Thompson-Herah, and Bebe Vio to represent their brand, Dior not only showcases its commitment to inclusivity but also capitalizes on the growing trend of sportswear-inspired fashion.
Read Also: Best Floral Looks in Street Style
List of ambassadors below:
Estelle Mossely, boxer
Misaki Emura, fencer
Pauline Deroulede, Paralympic tennis player
Marie Patouillet, paracyclist
Loredana Trigilia, Paralympic fencer
Elaine Thompson-Herah, sprinter.
Clarisse Agbegnenou, Judoka.
Carissa Moore, surfer.
Beatrice Vio Grandis, Paralympic fencer.
Arianna Errigo, fencer
Melanie de Jesus dos Santos, gymnast.
Andreea Mogos, Paralympic fencer.
Louise-Aina Taboulet, skateboarder.
Alice Volpi, fencer.
Alex Morgan, soccer player.
The partnership with these athletes not only enhances Dior’s image as a forward-thinking and socially conscious brand but also provides a platform for these women to share their stories and inspire others around the world. In this way, Dior’s collaboration with female athletes goes beyond just marketing; it represents a meaningful step towards promoting diversity and representation in the fashion industry.
See photos below:
