Hanni a member of the South Korean girl group formed by ADOR has recently been announced as the new Global Brand Ambassador for UGG.
Hanni, who was born in Australia, appears in UGG’s spring-summer 2024 campaign sporting two new styles: the GoldenGlow strappy, chunky sandals and the lightweight, equally chunky Stratus sandals, as well as the Venture Daze clog and slide in pink, pastel lime, tan, and white. The UGG’s will be available on April 1 along with the campaign.
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Her unique sense of style and strong influence in the fashion industry make her a perfect fit for this position, where she will be responsible for promoting UGG’s products and enhancing the brand’s image on a global scale.
Hanni knows all about the joy of a great pair of UGG shoes. “UGG is a brand that I have grown up with and that exists very fondly in a lot of my younger memories, so to have been given the opportunity to work with them, let alone become their Global Ambassador is such a surreal moment for me,” Hanni shared in a statement.
“I am not only so, so grateful and thankful, but I’m also ecstatic and looking forward to sharing my love for UGG with you as well!! <3” Hanni, who is also a global ambassador for Gucci and Armani Beauty, added.
The UGG team is equally thrilled. “We are honored to announce Hanni as our new global ambassador for UGG. Her approach to style and how she authentically wears UGG products makes her an exceptional face to represent the brand,” said Anne Spangenberg, president of Ugg. “The way Hanni connects with her fans and inspires a new generation to embrace their individuality is something UGG has always believed in.”