Chanel’s new high jewelry collection, which features a sporty allure, represents a bold departure from traditional luxury jewelry designs. Combining the brand’s signature elegance with a more casual and athletic aesthetic, this collection offers a fresh take on high-end accessories.
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“To create the ‘Sport’ high jewelry collection, I was inspired by Chanel’s sporty style, which is such an integral part of the house’s history: the elegance of the line and the freedom of movement,” stated Patrice Leguéreau, director of the Chanel jewelry creation studio.
Throughout the six chapters of the collection, he alighted on clean contours, tapering volumes, using motifs inspired by movement while doubling down on brand signifiers such as the number five, the 2.55 purse’s turnlock and, for the first time, the Chanel logo.
The Chanel Print cuff bracelet is a white gold lattice that pays homage to mesh materials, and the letters in the Chanel logo have been transformed into a design element that cascades across its surface.
An extra pair of black cuff halves are included with this interchangeable element, which required the use of yet another first—molded carbon fiber. This material has never been utilized in high jewelry; it has been used for everything from fishing rods and prosthetic devices to spacecrafts and sailboats.
Overall, this new collection demonstrates Chanel’s ability to push boundaries and redefine what it means to be truly fashionable in today’s ever-evolving landscape of luxury goods.