For the first time the fashion maestro, creative director David Tlale in partnership with Boschendal Wines and Avon South Africa, showcased digitally his latest Autumn/Winter 2020/21 Collection titled, “Classica Icons”.
The pre-recorded virtual fashion showcase served as a call-to-action for the local Clothing and Textile Industry and the fashion community at large to help amplify and bring awareness to business sustainability in South Africa, and encourage adherence to the set ‘National Lockdown’ regulations. This prompts new ways of presenting craftsmanship and creativity of David Tlale’s signature trailblazing approach to fashion, promising to inspire “Africa and Global Trends” in this coming Season.
“With the status of the current global pandemic, staying at home has become essential. I am proud of the South Africans who have committed to the lockdown regulations. Through this showcase, we hope to provide our audience with a diversion from the daily stigma of negativity surrounding our lives. We hope that this Collection will motivate everyone to have a Positive outlook to life, be inspired and know that “This too shall pass”. says Tlale.
He also mentioned that the “Classica Icons” Collection – created before the global Covid-19 epidemic – draws a lot of inspiration from of his classic design ethos which has helped shape the brand’s luxury and bold appeal. He adds, “The Collection carries Iconographic prints and textures as well as timeless Silhouettes that have stood the test of time since the inception of the brand “David Tlale”. We are never the ones to shy away from unique and innovative designs, prints, craftsmanship, thus we thrive on perfecting our tailoring skills to showcase beauty without pretence in our Collections. We are launching this Collection to the world, to bring Hope and a Brighter side of life, as the old saying goes… “When you Look Good, you Feel Good” So, let’s dress up and overcome “FEAR” and know that this pandemic will pass, and we will come out shinning.”
Enjoy the visual below:
https://www.instagram.com/tv/B-7dd8MokLP/