Malakyt: Mihlali Ndamase launches platform for South African beauticians


Mihlali Ndamase, a well-known beauty content creator, has launched Malakyt, an independent portal for beauticians.

With a teaser video for the brand, she launched it on her Instagram page. Since its introduction on October 15, 2021, the platform has registered over 900 beauticians, with around 200,000 searches done in the first weekend.

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“Malakyt provides beauty solutions to its users, helping them access a wide range of beauty and grooming specialists in the vicinities closest to them. A pioneer in its field, the business aims to help its users “Unlock a world of beauty.”

“Not restricted to customers alone, the beauty services platform contains a feature that also allows beauticians to list their services online, helping them advertise their craft and reach their target audiences at the same time. Currently, the services included on Malakyt are Makeup, Barbing, Nails, and Hairstyling.”


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A post shared by Mihlali Ndamase (@mihlalii_n)

“About Malakyt, Mihlali said: “We started developing this platform in 2019. We hope this brings a lot of opportunities for people in the beauty industry. We created it for people. Unlock the world of beauty with @malakytsa