Beyonce is collaborating with Adidas for the new collection of her athleisure brand Ivy Park. But that’s not the only reason we’re excited about the partnership, which is set to launch a collection of sportswear, including jewelry and earpieces.
Beyonce chose to give out the sneak peek of Ivy Park relaunch wearing statement-making box braids adorned with her artfully designed brand name in an eye-catching hue of maroon beads.
Check out the collection below:
https://www.instagram.com/beyonce/?utm_source=ig_embed
https://www.instagram.com/beyonce/?utm_source=ig_embed