BBNaija’s Bella Okagbue recently made headlines by signing a lucrative deal with the international fashion brand Fashion Nova, solidifying her status as a rising star in the entertainment industry.
This partnership not only showcases Bella’s influence and appeal within the fashion world but also highlights Fashion Nova’s recognition of her significant social media presence and ability to connect with a diverse audience.
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Bella Okagbue become popular for being a part of the Big Brother Naija Season 7. Ever since Bella left the Big Brother Naija house, she has made a conscious effort to curate her Instagram feed to reflect that she is a fashion influencer, often wearing outfits by international fast fashion brands like Zara, Shein, House of CB, Pretty Little Things, Odd Muse, and, of course, Fashion Nova.
She announced on Twitter, “I prayed, and he answered. Bella x Fashion Nova. It’s about to get very busy around here. Can’t wait to share more exciting news!”
Her Instagram bio also says she is a Fashion Nova ambassador.
The global brand has worked with many celebrities and influencers such as Teyana Taylor, Blac Chyna, Kylie Jenner, Cardi B, Arienne Bailon and Christina Milian.