Atelier VM Marks 25 Years of Jewelry Design

Atelier VM, a renowned Italian jewelry brand, recently celebrated its 25th anniversary in the industry as a testament to its enduring commitment to exquisite craftsmanship and innovative design. Founded by Marta Caffarelli and Viola Naj-Oleari, Atelier VM has carved a niche for itself with its minimalist yet elegant creations that blend traditional techniques with contemporary aesthetics.

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Atelier VM sketches

This year marks Atelier VM’s 25th anniversary, and the company is commemorating the occasion with a book and an exhibition titled “Two Gold Nomads — From Poetic Jewelry to Experiential Design, 25 Years of Atelier VM Creations,” as well as a new gold alloy – the patented 3kt.

Over the past few years as the brand has expanded its size and international footprints — with two flagships in Milan and stockists including Paris’ Le Bon Marché, Liberty in London and Rinascente’s outposts in Italy — much of the cofounders’ work has been geared at bulking up the company’s structure, Caffarelli noted when speaking with WWD.

“We are now supposed to be handling the new structure and forge ahead with expansion, trying to keep the original soul intact,” she said.

With each piece meticulously handcrafted in their Milan studio, Atelier VM continues to push boundaries and captivate audiences with their timeless and sophisticated jewelry designs. As they mark this significant milestone, Atelier VM reaffirms its position as a leader in the world of fine jewelry, setting new standards for wearable artistry.

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